Founded in December 2011, Undercoat is run by a small, but dedicated group who want to present the most beautiful and thought-provoking content they can.
The Designer.
Pete Saunders graduated with a Master of Visual Communication at the end of 2010. He studied the misuse of information in pharmaceutical advertising, ethics of the design industry and how visual communication can be used in education. As well as a freelance designer, Pete has worked as a project manager, copywriter, photo editor, video producer and marketing strategist for a number of small businesses and non-profits around the world. He has also worked as an undergraduate student lecturer and tutor.
When not working as a designer, Pete is a qualified ski instructor and has spent time in Australia, North America, New Zealand, Europe and Japan, avoiding the real world as much as possible.
After many years floating around the globe, Pete has settled in Melbourne, working full time as a project manager in creative strategy and communications at ProjectProject and teaching advertising part time at RMIT.
The Illustrator.
Sam Lyne graduated with a Bachelor of Visual Communication at the end of 2010 and has been spending much of his time since then honing his craft as a freelance illustrator, designer and maker of things. When he isn’t busy with client and studio based projects, Sam also leads the design team for his university’s student magazine, working alongside editor Ally Gibson. With an unhealthy passion for magazines, comics and print media, an ever-growing stack of yet to be read material is gradually overtaking space on his bedside table, due in part to Sam spending all his spare time drawing for his own enjoyment.
Unlike Pete who avoids the real world by constantly travelling, Sam avoids it by living in his head, drawing all day and doodling all night. He is however open to donations for travelling to all the places that do actually exist.
The Musician.
Sam Gregory has spent most of his life inside music.
Starting at age five, he learnt the piano followed by dabbling in woodwind and brass, before he picked up his first guitar. Not long after, he discovered electronic music production: synthesisers, samplers and the world of DJing. He has since played for various clubs, bars, parties and radio shows, producing an eclectic style of organic electronica for films and promotional videos. Residing in Melbourne, he has direct access to the new and seasoned talent that the city harbours, while keeping an ear on the world music scene. He works a vanilla desk job like many, but only to fund his clinical music habit and weekend escapades into the alleyways. He continues to produce music and mixes, having replaced the humble CDJ for an array of MIDI controllers, a laptop and the occasional haircut.
The Writer.
Kate Carey is a bachelor of Journalism graduate that majored in public relations and marketing on the Gold Coast. After spending some time in the sunny PR industry, she made the move down south and continued writing in the music, food, arts and culture sectors. She has since returned to study a diploma of fashion design at Kangan Institute, in which she hopes to combine her two loves of fashion and writing into one career. When she is not busy making her own clothes, writing or studying — Kate enjoys exploring Melbourne’s excellent food, arts and live music scenes.